Monday, January 29, 2007

Minutes from the Herald's Committee Meeting on 1/25/07

Present: Cathy Graham, Kyle Nguyen, Dennis Woods, and Emily Reiter

- The marketing of the Monarch Learning Center’s upcoming symposium entitled “The Explosive Child” was discussed at great length. Cathy Graham was able to give Monarch Learning Canter Assistant Emily Reiter some names of media contacts and suggestions of how to best promote this event. Some ideas discussed were: the importance of promoting the event before it occurs, promoting the event while it’s occurring (a television station interviewing Dr. Greene during the day of the event) and promoting the event after it is over, Ms. Graham also suggested emailing an article submission to all editors in Houston as well as a media alert.
- The Monarch Web site was also discussed. Monarch Director of Technology spoke about his recent project of posting previous news clippings about Monarch on the Web site for visitors to access. The group spoke about the electronic newsletter and the importance of making sure it’s not sent out before it’s completely ready.
- John Barone visited the group and brought up the idea of sending out monographs as a way of promoting Monarch.

1 comment:

Shannon Woodruff said...

What great ideas for media connections! I wish I could have been in two places at once. Emily, you and I will have to get together to discuss.

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